|
I. |
DO NOT OVERPRICE PRODUCTS IN FOREIGN MARKETS:
|
|
|
A. Eliminate certain domestic costs from your export prices:
- Put yourself in the position of your export sales
representatives
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
- Do not charge foreign buyers for your domestic sales expenses
- Continually monitor your export prices to remain competitive
- Interim Quiz:
Do not overprice your products in foreign markets
|
|
II. |
EXPORT PRICING FLOW CHARTS:
|
|
A. The complete export transaction:
- The Export Pricing Flow Chart
B. Exporter's costs to deliver products to foreign customers:
- From production to pickup at exporter's gate (EX WORKS)
- From exporter's gate to alongside vessel at port of export (FAS)
- Loaded on board vessel for departure from port of export (FOB)
- From port of export to arrival at foreign port of import (CIF)
- From foreign port to customer's location within foreign market
|
|
III. |
EXPORT PRICING METHODS:
|
|
A. Step-by-step analysis of export pricing methods:
- U. S. Standard Ex Works Price
- U. S. Standard Ex Works Price Plus Export Costs
- G & A Overhead & Discounted Profit Margin
- G & A Overhead Without Profit Margin
- Floor Price: Without G & A Overhead
- Illustration: Price Quotation/Proforma Invoice . . . . . . . .
- Interim Quiz:
Export Pricing Methods
|
|
IV. |
EXPORT MARKET ENTRY PRICING STATEGIES:
|
|
A. Analysis of Export Market Entry Pricing Strategies:
- Illustration: Export Market Entry Pricing Strategies Chart:
a. Exploiting the Market
b. High Quality Pricing
c. Life Cycle Pricing . . . . . . . . . . . . . . . . . . . . . . . . . . . .
d. Sharing the Market
e. Matching Competitive Prices
f. Developing the Market
g. Buying the Market
h.
Interim Quiz:
Export Market Entry Pricing Strategies
|
|
V. |
EXPORT EX WORKS PRICES AND PRE-TAX PROFIT MARGINS:
|
|
|
A. Analysis of EX WORKS Export Prices and Pre-Tax Profit Margins:
- Illustration: Worksheet to Determine Your EX WORKS Export
Prices and Pre-Tax Export Profit
Margins.
- Interim Quiz:
Determine Ex works and Pre-Tax Profit Margins
|
|
VI. |
INTERNATIONAL PRICE SHEET:
|
|
A. Analysis of International Price Sheet:
- Illustration: Example of an International Price Sheet
- Duration of export prices for export representatives
- Interim Quiz:
International Price Sheet
|
|
|
VII. |
BUDGETING FOR EXPORT:
|
|
|
A. Five-Year Export Unit Sales Forecast:
- Illustration: Five-Year Export Unit Sales Forecast
- Do not expect to make a profit in the first year of operation
B. Five-Year Export Budget:
- Illustration: Five Year Export Budget
- Taxes on export profits
- Extraterritorial Income Act (ETI)
- Duty Drawback
- Interim Quiz:
Budgeting for Export
|
|
|
VIII. |
FINAL COURSE EXAMINATION
|
|
|
IX. |
ADDITIONAL FEATURES:
|
|
A. Glossary of export terms used in this course
B. Course reference and research sources
C. Instructor messaging for student questions
D. Updating of course information daily
Who should take this course? Sales and marketing executives, export consultants, export agents,
college educators, export trainers, government employees and entrepreneurs seeking a new career.
Available: Immediately. Completion time: 4 to 8 hours.
Tuition: $195.00 if ordered individually, or $146.25 if ordered as part
the Complete Package of six courses and certification examination.
To discuss educational discounts, volume pricing, licensing and re-labeling arrangements,
please contact the Export Institute at (952) 943-1505 or
http://www.exportinstitute.com.
|
When you have completed these courses, you will be able to compete with
exporters anywhere in the world. Take the time to study our Website. It
includes course content, sample pages and other valuable export information.
Make as many copies as you like and contact us if you have questions.
|
