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I. |
TYPES OF EXPORT MARKETING AGREEMENTS:
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A. Agency Agreement:
- Characteristics of agency and distributor agreements
- Do they receive a discount or a commission?
- Do they take title or physical possession of goods?
- Do they provide warranty and customer service?
- Illustration: Sample Agency Agreement
B. Distributor Agreement:
- Illustration: Sample Distributor Agreement
C. Consignment Agreement:
- Financial risks involved to the exporter . . . . . . . . . . . . . . . .
- Illustration: Sample Consignment Agreement
D. Warranty Agreement:
- Illustration: Sample Warranty Agreement
- Interim Quiz:
Types of Export Marketing Agreements
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II. |
PROVISIONS OF AN EXPORT MARKETING AGREEMENT:
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A. Analysis of major provisions of successful agreements:
- GROUP ONE:
- Identification of parties
- Effective date of agreement
- Termination of agreement
- Definition of sales territory
- Identification of products
- Expansion into new territories
- Sole and exclusive rights
- Sales excluded from agreement
- Competitive and complementary products
- Interim Quiz:
Group One Provisions
GROUP TWO:
- Product Pricing
- Pricing of non-standard products
- Notification of price changes
- Order acceptance
- Discounts and commissions
- Delivery of orders . . . . . . . . . . . . . . . . . . . . . . . . . .
- Payment terms
- Interim Quiz:
Group Two Provisions
GROUP THREE:
- After-sale service
- Inventory stocking requirements
- Re-purchase of slow-moving items
- Emergency visits of service personnel . . . . . . . . . . .
- Training programs
- Information to be provided by both parties
- Interim Quiz:
Group Three Provisions
GROUP FOUR:
- Warranty Agreement
- Force majeure
- Hold harmless Clause
- Settlement of disputes
- Cancellation of previous agreements
- Assignment of agreement
- Addresses for communication
- Signatures to agreement
- Interim Quiz:
Group Four Provisions
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III. |
REVIEW OF THE EXPORT MARKETING AGREEMENT:
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A. Ask the following questions:
- Are terms and conditions reasonable?
- Are sales goals realistic and attainable?
- Would you sign this agreement?
- If you would not sign it, why not?
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IV. |
FINAL COURSE EXAMINATION
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V. |
ADDITIONAL FEATURES:
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A. Glossary of export terms used in this course
B. Course reference and research sources
C. Instructor messaging for student questions
D. Updating of course information daily
Who should take this course? Sales and marketing executives, export consultants, export agents,
college educators, export trainers, government employees and entrepreneurs seeking a new career.
Available: Immediately. Completion time: 4 to 8 hours.
Tuition: $195.00 if ordered individually, or $146.25 if ordered as part
the Complete Package of six courses and certification examination.
To discuss educational discounts, volume pricing, licensing and re-labeling arrangements,
please contact the Export Institute at (952) 943-1505 or
http://www.exportinstitute.com.
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When you have completed these courses, you will be able to compete with
exporters anywhere in the world. Take the time to study our Website. It
includes course content, sample pages and other valuable export information.
Make as many copies as you like and contact us if you have questions.

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